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Tips for Online Presentations: Engaging and Impactful


Online presentations offer numerous advantages over traditional in-person presentations. They allow presenters to reach a wider audience and interact with their audience from anywhere in the world. However, some presenters still struggle with the best way to engage with their online audiences. If you’re one of them, don’t worry: You can learn how to make your online presentation engaging by following these tips for creating interactive presentations that are both impactful and authentic.

Here are some possible online presentation challenges you may face while using PowerPoint or similar presentation tools:

  • Compatibility problems between different versions of PowerPoint or issues with viewing PowerPoint files on different devices.
  • Difficulties in effectively sharing the PowerPoint presentation with participants, especially if the file size is large.
  • Limited interactivity options and challenges in engaging the audience actively during the online presentation.
  • Difficulties in managing questions and facilitating smooth Q&A sessions in an online setting.
  • Potential limitations in the visual quality or resolution of PowerPoint slides when presented online.
  • Challenges in coordinating multiple presenters or collaborating on the same PowerPoint file remotely.

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Read more on Best Practices from Apple Event Presentation

Why Are Online Presentations Important?

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Young team leader in big corporation briefing coworkers pointing at graph meeting. Corporate staff discussing new business application with colleagues looking at screen

Online presentations are a great way to reach a global audience. Presenters can reach more people at once, which makes them cost-effective and easy to share. Online presentations can also be used as collaborative tools, allowing participants who are not in the same location to work together on projects or brainstorm ideas.

How do Online Presentations Differ from Traditional Ones?

An online presentation is different from a traditional presentation in several ways:

  • It’s more interactive. Because you can interact with your audience in real-time, you can get feedback and engage them in the process of learning.
  • It can be archived so that anyone can access it at any time (and share it if they want). This allows for easy sharing among colleagues or even students who took another class with you last semester but don’t remember what happened during one of your lectures last year because there were no notes available online then…until now! Another great thing that can be done here is recording the presentation and then using an online platform to convert video to text. This way you get written notes of the whole presentation that can be archived, edited and used later on when needed.
  • Online presentations collect data about how viewers interact with various parts of their website or app–such as click rates on specific links within an article versus scrolling down past those links before continuing to read further into each section, which gives marketers valuable insight into how effective their campaigns are performing across all platforms where consumers spend their time nowadays: social media sites like Facebook Messenger; messaging apps like WhatsApp; video streaming services such as YouTube TV…the list goes on forever!
  • You can record and share with others later on. This means that people who couldn’t make it to your presentation will still have access to its content–a huge benefit of using technology!

What Can I do as a Presenter to Make my Online Presentation Engaging?

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  • Video. You can use video to show something in real time, like a live demonstration or a visit to your office or factory. You can also use it for interviews with experts in your industry, who can share their knowledge and perspectives on the topic of your presentation.
  • Images. Use images to support what you’re saying in text form–for example, if you’re discussing the history of a particular product or company, including photos from that era so that people can see how things have changed over time (or haven’t).
  • Interactive elements: Consider adding interactive elements such as clickable links within slideshows, quizzes at the end of each section (to reinforce learning), polls asking audience members how they feel about certain topics being discussed during Q&A sessions

Why is it Important for Presenters to be Authentic and Transparent?

You want your audience to be engaging in what you’re saying. To do this, it’s important for presenters to be honest about their experience and expertise.

You may not have all the answers or know everything there is to know about your topic. Be upfront with your audience about this fact–it will help them feel more comfortable asking questions or offering feedback during the effective presentation itself (and after). You can also use this opportunity as a learning experience by asking yourself how else you could improve upon future projects based on what was learned during this one.

Another reason why transparency matters: It makes us feel safe! Presenters who are transparent about their limitations help us feel like we’re being taken care of by someone who knows what they’re doing, not just someone winging it because they have no other option at hand. This fosters trust between presenter and viewer alike; something which will only benefit both parties involved down the road once things start rolling smoothly again (and maybe even before then).

What are the Advantages of Using Video in an Online Presentation?

  • Audio is more important than video. While video can help you connect with your audience and get your message across, it’s not always necessary. If you’re speaking in front of a large group or presenting to people who are sitting far away from the screen, then it might be better for everyone if you focus on audio only.
  • Use video when demonstrating something that would be difficult to explain otherwise (e.g., how to use an app).
  • Live stream presentations where there are multiple speakers involved so that the audience can see each speaker’s face as they speak their part of the presentation (this doesn’t work well if all speakers are in one room). You can also use live streaming for Q&A sessions at events where there will likely be many questions asked by attendees via social media channels like Twitter or Facebook Messenger – this way no one gets left out! To ensure you don’t miss out on participating in these engaging sessions, consider completing the registration form for the event beforehand. This simple step helps you stay informed about the event details and enables a smoother interaction during the live Q&A segments.

How Can I Turn my Slides Into a Digital Storyboard?

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  • Use slides as a visual aid. You don’t have to turn your presentation into a slideshow. But if you do, make sure that each slide has something on it besides text. Pictures and videos are great additions because they help your audience engage with the content in new ways. Presentation in flipbook form can additionally engage your audience with a real page-turn effect.
  • Add links that point to other relevant content. For example, if one of your slides has information about how many people have viewed an article on Medium or how many shares it got on Twitter so far today. Include links so that people who want more information can click through without disrupting the flow of your presentation too much.
  • Link back up again later if needed – If there’s too much going on at once for anyone’s brain capacity then consider linking back up again later when things calm down. Or not depending upon whether this is part of some larger narrative where things will naturally come full circle later anyway.

How can I Engage with Participants During the Q&A Time?

  • Think about the questions that you will be asking.
  • Ask participants to submit questions in advance.
  • Use a polling tool to get feedback from participants, such as Poll Everywhere or Poll Monkey (both free).
  • Ask for volunteers to answer questions. This can be done by asking people if they’d like to volunteer when they raise hands during Q&A time. You could also ask participants ahead of time if there’s something specific they’d like addressed during Q&A. That way you’ll have some idea of what’s on their minds before the session even begins!

Presenting Online is Different, but you can use Those Differences to your Advantage.

Presenting online is different from presenting in person. That doesn’t mean you have to stick with the same old ways of doing things. Online presentations can be more interactive and engaging than traditional ones. Allowing you to build relationships with participants through shared experiences or even just by seeing their reactions live.

Online presentations also allow for more transparency; if something goes wrong during your presentation (like your slide deck crashing). It’s much easier to fix because all of the participants will know immediately what happened instead of having to wait until after the event. Finally, videos in presentations are a great way for people who aren’t able to make it into one location physically.


We hope that you’ve found these tips for online presentations helpful and that they will help you to create engaging online presentations. Presenting online is different from traditional presentations, but it can also be more engaging and impactful if done right. We encourage you to think about how your audience will interact with your presentation. Use those insights to make sure your message gets across clearly and powerfully!