Sales are a key element of what makes business go round. While there are many tactics and advice surrounding effective selling, there are also tools that have been designed to encourage sales teams and increase overall productivity and impact. Out of the thousands of tools out there, here are 5 tools that we've found to be specifically designed around sales enablement and yield great results across departments.
I’m not sure how many of you remember when websites were just static images posted to a static URL, but the reason many of you don’t is because companies and…
Whether you’re presenting for business, school, or a big convention like TED, preparing and delivering an effective presentation is something most people have to do at one point or another. While the task may seem daunting, there’s a wealth of information available on how to properly take your idea through the design phase to delivery. At CustomShow we’ve rounded up 20 tips on designing and delivering presentations from those who’ve written on the topic before.
Learning how to start a presentation is just as important as knowing how to finish it. It is the beginning of the conversation that can make or break it in capturing your audience’s attention. We forget that there are many ways to start a presentation that will engage the hearts and minds of the people you want to convey your message to.
At CustomShow, we value the importance of design and slide management, and we also understand that the delivery can be just as important as the slides you may use. We wanted to list 22 power tips and tricks that anyone from marketers and sales people to the common man can use to nail the beginning of their next presentation. We have a list of 22 strategies to consider, but we want to share a video that provides some more great insights on how to start powerful presentations:
Creating, designing, and delivering better presentations can be a challenge. Many individuals, marketing and sales organizations want a presentation software that can handle all of their needs. Aside from that, we all need to develop the right skills to both create and deliver amazing presentations that yield results. At CustomShow, we appreciate the craft of designing well branded presentations as well as the skill in delivering them. For that reason we connected with several influencers in the presentation space who are experts in presentation software, delivery, design, and effectiveness. We posed 4 questions and you can read the interviews below.
Considered the new localized relationship marketer with a mix of sales skills and marketing insights, field marketers are the wave of the future for B2B businesses looking to find new…
See full funnel image here. The confluence of sales and marketing continues to take shape everyday as companies work to integrate the two. There remains strong similarities between the marketing…
Business proposals are a necessary evil that most b2b sales professionals must perfect. These written documents handed to prospects are what allows sales teams to make it from proposal to…
The sales process is clear for most professionals. You perform your level of prospecting, initiate contact, assess the needs of the prospects, present your offer, schedule an appointment, and hopefully present and close the deal (plenty of steps in between those stages). But the remaining challenges for sales people are more clearly understanding the buying cycle of their prospects and connecting with them at the right time. Even as I’m writing this, I received a cold call from someone who knew about my business and apparently knew me, but they simply caught me at a time when I wasn’t interested in hearing the offer nor was it something I even cared for.
Some of the best ways for sales professionals to master the sales cycle is by understanding the channels in which to communicate with prospects and finally when’s the right time to establish contact. But first we must understand the process for each cycle.
From our relationships with sales and marketing teams, we get requests to assist with marketing presentations that can be leveraged by marketing teams. The CustomShow presentation software we utilize in house is great for this and ultimately helps teams create better looking presentations. That said, there is still a need to create ideas and strategies that are effective in our presentations. The content is critical- not just the look and feel of it. As marketers, we must not only revert back to our marketing training but also create fresh content that is inspired through our general marketing and best practices. What does all this mean? Whether you are creating a presentation that you truly want to leverage to market your brand or if you are making general marketing recommendations to people, here are some core areas of a marketing presentation strategy tips to accomplish this. (more…)