Which Presentation Problem is Your Software Solving?

Presentations have lots of problems, that much we all know. And there are lots of different tools out there to solve them. The first question you have to ask as you look at these tools, however, is: which presentation problem is this software solving? And then the follow-up question is: is that really the problem I’m trying to solve?

When we look at the problems with presentations today, we can break them down into three main areas:

  • Design: The “Better-Looking PowerPoint” Problem
  • Management: The “Where’s the Latest Deck” Problem
  • Delivery: The “How Do I Email This” Problem

With the explosion of Cloud-based software tools available to businesses and individuals today, many of these problems are being solved. Most of the time, however, these software tools are built to just solve one of these problem areas.

(more…)

Continue ReadingWhich Presentation Problem is Your Software Solving?

B2B Sales Productivity – Presentation Focus

With all the talk of sales productivity and sales tools in the market today, it’s worth looking at how presentations fit into the overall discussion of sales productivity. While sales productivity from an organizational standpoint includes a wide range of activities and tools, presentations can be the critical point in the process where “the rubber meets the road” in B2B business.

For sales teams where face-to-face presentations are the driver of closing deals, presentations are a key element to productivity. Presentations can affect productivity in three main ways: (more…)

Continue ReadingB2B Sales Productivity – Presentation Focus