Sales and marketers are constantly working to create their own competitive advantage. Some of those advantages are built simply by large scale investments in infrastructure and marketing channels while others…
The top of the marketing and sales funnel is critical to creating brand awareness. Finding all ways to attract website visitors and prospects to your company remains the foundation of…
Sales enablement is a term now utilized and implemented by many companies. Sales enablement is meant to equip one’s salesforce with the proper equipment, training, and education to improve sales productivity and effectiveness. Sales enablement is meant to encompass the activities and programs utilized across a company to align best practices for the success of the sales team. While many companies have built their own sales enablement process, there remains overarching sales enablement best practices that most companies with dedicated sales reps should adhere to.
As a follow up to our industry roundup, we like to have sales and marketing experts discuss the opportunities and challenges they face with their clients around sales and marketing presentations. At CustomShow, we believe presentation software is critical to creating effective presentations. But the fundamentals and know how of the actual meat and potatoes can go a long way. We have a great line up who responded to 3 questions we posed to them. (more…)
The definition may seem self explanatory but presentation is more than just a tool for creating presentations. Depending on the consumer and actual need, we see it as providing many aspects to many organizations. While Wikipedia provides a decent definition of presentation software, we thought we’d provide the true definition of presentation software; that which we think should provide larger organizations with sales and marketing teams as well as companies that do a lot of collaborating and are concerned about a consistent brand message.
It’s a fact that most people are not comfortable at all when they have to present something to big groups. This is a shame though and that’s because if you can nail certain presentations, then you can (depending on situation) influence VCs, customers, potential employees, but also business partners and one can only imagine what opportunities may arise from doing so. Studies also show that the ability to deliver presentations in a corporate environment traditionally leads to career advancement. Therefore, if you’re not good with presentations at all, then let’s take a closer look at some of the tips you could use so that from now on you’ll always be able to deliver great presentations.