How To Make A Presentation: The Importance of Delivery

Earlier on our blog we featured the four keys to a great presentation. These four elements are Content, Design, Structure and Delivery. Today we’re going to highlight the important aspects of the delivery and ultimately how to make a presentation great.

We have been building and delivering presentations at CustomShow for over a decade and at Sales Graphics for 40 years before that, so we’ve seen our share of presentations. Over the years it’s become clear what works – and what doesn’t. So here are several keys of delivery that we have observed over the years.
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Interactive Presentation Software – 7 Great Ideas for Great Presentations

Your presentation’s opening is important but it’s also important to keep your audience engaged throughout the entire presentation. Being creative in your presentation technique is important especially in today’s age of distractions. The last thing you want to see when you’re in the middle of your key points is the key decision maker’s eye glaze over or worse go into their phone. Here are 7 tips and tricks you can use to maximize your presentation software’s capabilities and make your presentation interactive.

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18 Sales Enablement Software Tools To Boost Productivity & Sales

Sales are a key element of what makes business go round. While there are many tactics and advice surrounding effective selling, there are also tools that have been designed to encourage sales teams and increase overall productivity and impact. Out of the thousands of tools out there, here are 5 tools that we've found to be specifically designed around sales enablement and yield great results across departments.

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21 Tips On Designing and Delivering Effective Presentations Like a Pro

Whether you’re presenting for business, school, or a big convention like TED, preparing and delivering an effective presentation is something most people have to do at one point or another. While the task may seem daunting, there’s a wealth of information available on how to properly take your idea through the design phase to delivery. At CustomShow we’ve rounded up 20 tips on designing and delivering presentations from those who’ve written on the topic before.
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The Importance of Video in Presentations

It’s no secret that videos are a valuable way of communicating information. With attention spans dropping and the need to get larger amounts of information across in a shorter period of time, a well placed video can take your presentation to the next level. While many presentation software programs may not support seamless video integration, you really can’t afford to not make this an important consideration when making your purchasing decisions.  What is the cost of not using video in all of your presentations?

According toto eMarketer, YouTube will bring in $1.13 billion in video ad revenue this year, or roughly 19% of US digital advertising business. Any CMO would agree that video is the most powerful digital marketing tool available. With that said, surprisingly most companies don’t use video in their presentation. Powerpoint makes this challenging, and sending large attachments with embedded video files can also be a pain. No sales executive ever wants to be in a pitch and navigate to a slide with a big red X on it.
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